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If you are considering how to start an online teaching business, we can help! The educational technology (aka: edtech) market is welcoming tutors with fresh content and a penchant for teaching and impacting the lives of learners worldwide, with open arms.
The booming popularity of distance learning during the COVID-19 pandemic is driving explosive growth in the edtech industry worldwide.
Global Market Insights claimed in 2020 the e-learning market was valued at $250 billion. It’s expected to skyrocket to a staggering $1 trillion by 2027. Now is the perfect time to start an online teaching business!
This is all fueled by academic, corporate, and government usage of e-learning services. Online education platforms are gaining constant momentum proving that you can now teach and earn online by creating your own online academy more effectively than ever before.
You do not need to have any formal training or educational qualifications and certifications in order to start an online teaching business. Just follow these easy steps for how to start an online tutoring business!
Steps for Starting an Online Teaching Business
Here are all the steps you need for how to start an online teaching business. It’s not as difficult as you might think, and we can help if you need it. Just contact us with questions.
1. Pick a Topic
The first step in starting an online teaching business is deciding what subjects you think you might like to teach. This can be anything from teaching English online to mathematics, and everything in between.
If you aren’t sure which teaching niche to pick, consider your teaching experience, interests, and expertise. You can also look online for ideas or do some market research to see what topics are in demand. Online English teaching is very popular, as is teaching other languages!
Once you’ve decided on a topic, it’s time to start thinking about how you can turn your passion for teaching into a successful online business.
2. Get Qualified
Once you’ve decided on a topic, the next step is to make sure you are qualified to teach it. Depending on the subject matter, this might mean getting a degree or certification in the field.
If you are already a qualified teacher, then you likely have the necessary credentials. However, if you are planning to teach something outside of your current area of expertise, it’s important to get the proper qualifications.
Not only will this give you the knowledge and confidence you need to teach English or any other topic effectively, but it will also make you more attractive to potential students.
Related Reading: Is TEFL a Good Career Choice?
3. Ensure You Have the Right Materials
Once you’re qualified to teach your chosen subject, it’s time to gather the teaching resources you’ll need to deliver an effective online lesson.
This can include anything from textbooks and worksheets to slideshows and video lessons. If you’re teaching a language, you might need to provide audio files or pronunciation guides.
It also includes the necessary technology and devices you’ll need to present materials to your students, including a computer, webcam, and high-speed internet connection.
Investing in high-quality materials will not only make your job as a teacher easier, but it will also improve the overall quality of your online teaching business.
4. Find Your Audience
Now that you know what you want to teach, it’s time to start finding your audience. Who do you want to reach with your online teaching business? There are a few different ways to identify your target market:
✔️ By location
✔️ By age group
✔️ By level of expertise
✔️ By interests
Once you’ve determined who your target market is, you can start planning how to reach them. This might involve creating your own website or blog, setting up social media accounts, or writing articles or eBooks on your chosen topic.
You can also use these channels to build relationships with potential students and promote your business.
5. Create a Curriculum
The next step in starting your online teaching business is to create a curriculum. This course content will be the framework for your online classes and will help you stay organized and on track.
When creating your curriculum, be sure to consider your students’ needs and learning goals. What do they want to get out of your courses? What topics do they need to cover?
If you don’t want to create a curriculum or feel overwhelmed by the idea of it, don’t worry! The Tutor Resource has pre-made curriculum options you can choose from as well as learning materials to help you create your own curriculum in easy-to-manage steps.
Whether you want to build an English teaching business, help students master world history, or focus on something else entirely we have options to host your courses’ online materials.
6. Choose a Lesson Delivery Method
You should also consider how you will deliver your content. Will you be using video, audio, or written materials? Once you’ve decided on a format, you can start creating your lessons.
Typically, the best method is something that is more interactive and incorporates both visual and spoken materials. This way you can engage multiple learning types.
If you are using video, you will need to create an outline for each lesson. This will help you stay on track and ensure that you cover all the necessary information.
If you are using audio, you can either create a full script or simply make notes on key points that you want to cover.
For written materials, you will need to create a lesson plan for each class. This should include an introduction, main points, and a conclusion.
You can also use supplementary materials, such as quizzes, worksheets, and practice exercises, to enhance your students’ learning experience.
7. Set Your Rates
Now it’s time to start thinking about how you will price your services. When setting your rates, there are a few things to keep in mind:
✔️ How much time you will spend on each lesson
✔️ How often you will be teaching
✔️ Length of each class
✔️ Level of expertise you will be teaching
✔️ Demand for the subject you are teaching
✔️ If you will be teaching 1 on 1 or in a group setting
You can also offer discounts for bulk purchases or for referrals.
Once you’ve determined your rates, be sure to communicate them clearly to your students. You can do this by including a pricing page on your website or blog, or by discussing rates during your initial consultation with a potential student.
If you are teaching in a group setting, you will need to set a price for the entire class. You can then divide this amount by the number of students enrolled.
You can also offer discounts for bulk purchases or for referrals on group classes, too.
8. Choose a Payment Platform
Now that you’ve set your rates, it’s time to choose a payment platform. There are a few different options to choose from, such as Paypal or Stripe.
You will also need to decide how you will accept payments. Will you be charging by the hour, by the class, or by the month?
Some payment platforms will allow you to set up recurring payments, so your students can be automatically charged on a regular basis. This can be helpful if you are teaching ongoing classes or tutoring students on a weekly or monthly basis.
Once you’ve chosen a payment platform, be sure to set up your account and test it out to make sure everything is working properly. You don’t want there to be any surprises when it comes time to collect payments from your students!
9. Create a Schedule
Now it’s time to start creating your class schedule. When deciding how often to hold classes, consider the following:
✔️ How much time you have to commit to teaching
✔️ How often your students can commit to taking classes
✔️ The length of each class
If you are teaching ongoing classes, you will need to create a schedule that is recurrent. This means that your classes will be held at the same time and on the same day each week.
You can also offer classes on a drop-in basis, which means that students can come to class whenever it is convenient for them. This can be helpful if you have a lot of students with different schedules.
Once you’ve created your schedule, be sure to communicate it clearly to your students. You can do this by including a schedule on your website or blog, or by discussing it during your initial consultation with a potential student.
You can also use a scheduling tool, such as Google Calendar, to share your class schedule with your students.
10. Get Some Feedback
Before you start really promoting your new online teaching business consider showing your materials, website, and other resources to a trusted friend or family member. Ask them for their honest feedback about your business.
This will help you to make any necessary changes before you start marketing your business to potential new students. It will also help you to gauge how well you are communicating your business idea and what areas you may need to work on.
11. Start Marketing Your Business
Now that you have your online teaching business up and running, it’s time to start marketing your services to get new students. There are a number of ways to do this, including:
✔️ Creating a website or blog
✔️ Setting up accounts on social media platforms
✔️ Writing articles or creating videos
✔️ Creating an email list
✔️ Participating in online forums
✔️ Speaking at events
The most important thing is to be consistent with your marketing efforts and to put yourself out there as much as possible. The more people you reach, the more likely you are to find students for your online teaching business.
12. Consider Your Surroundings
As you get started with your online teaching business, it’s important to consider your surroundings. If you are working from home, be sure to create a dedicated workspace for yourself. This will help you to stay focused and avoid distractions while you are working.
If you are teaching classes in a public space, such as a library or coffee shop, be sure to find a quiet area where you will be able to teach without interruption.
Pro Tip: Make sure your backdrop is professional if you don’t use a digital one.
You should also take care to dress and groom yourself in a way that is professional and respectful of your students. This will help to create a positive learning environment for your students
13. Be Prepared for Technology Issues
When you teach online, there is always the potential for technical issues. Be prepared for this by having a backup plan in place.
For example, if you are teaching a class via Zoom or the Classin virtual classroom and your internet connection goes down, be sure to have a backup plan for how you will continue the class.
You should also be prepared for technical issues on the part of your students. If a student is having trouble connecting to the class, be patient and try to help them troubleshoot the issue.
In general, it’s always a good idea to have a backup plan for your online courses. This could include recording your classes so that students can watch them later if they need to miss a session.
14. Create Basic Policies
Basic policies and expectations like cancellations, refunds, and how to contact you outside of class are important for any online teaching business. Be sure to communicate these policies to your students so that there are no surprises later on.
You should also have a policy in place for how you will handle missed classes. For example, you may offer make-up classes or allow students to watch recordings of the classes they missed.
It’s important to be flexible with your policies as well. You may need to make adjustments based on the needs of your students. But, in general, it’s important to have some basic policies in place so that everyone knows what to expect.
15. Evaluate and Adjust
As your online teaching business grows, it’s important to evaluate how things are going and make adjustments as needed. This could include changes to your teaching methods, class materials, or even your business model.
It’s also important to get feedback from your students. Ask them how they are enjoying the classes and what they would like to see done differently. This feedback can be invaluable as you work to improve your online teaching business.
Finally, don’t be afraid to experiment. Trying new things is a great way to keep your business fresh and attract new students.
16. Be Professional
As you start your online teaching business, it’s important to be professional at all times. This means being punctual for your classes, responding to student inquiries in a timely manner, and maintaining a professional appearance.
It’s also important to be respectful of your students and their time. Be sure to start and end your classes on time and to give your students the attention they deserve.
Finally, be sure to keep your personal life and opinions out of your online classes. This is a professional setting and your students should feel comfortable and respected at all times.
Why Start an Online Teaching Business
There are several advantages to online education for both students and tutors. For individuals, it provides them the ability to enhance their abilities and knowledge without regard to geographic location or time constraints.
It provides convenience and flexibility of schedule as well as geographical freedom. It allows learners to focus on the big picture instead of being stuck in details. It gives people the chance to learn a new skill that they are genuinely interested in learning.
Not only is teaching online incredibly rewarding, giving you the opportunity to change the lives of students worldwide, but it also pays quite well. Although there are many online teaching platforms you could use, by creating your own online teaching business, you would be able to retain more benefits.
Pro Tip: This is doubly true with the Tutor Resource taking on the ‘heavy lifting’ of hosting and storing your teaching materials and other tech-heavy tasks.
Here are some of the benefits of launching your own online teaching business with the Tutor Resource:
✔️ Finding students is easier
✔️ You don’t need to worry about developing a website from scratch
✔️ You will find new opportunities coming your way
✔️ You won’t have to spend time learning the technicalities of running a website
Final Thoughts: How to Start an Online Teaching Business
Starting an online teaching business can be a great way to earn some extra income and share your knowledge with others. By following the steps outlined above, you can get your business up and running pretty quickly.
Then with a little effort and dedication, you can quickly build up a client base and start earning a steady income with your online teaching business. Who knows, you might even find that you enjoy it so much that you want to make it your full-time job!
If you’re ready to get started, be sure to check out the Tutor Resource website today. We can help you get your online teaching business up and running quickly and easily. Contact us today to learn more!
Are you seeking certification for teaching English?
If you are or want to be an online ESL tutor, then certification is required by many companies & desired by many private clients.
👉 We recommend this TEFL course! They even offer post-completion job support and resources.